Self ID Campaign

[Mariana Silveira]

Hello!

Do someone have a best practice on this topic to share with me? I mean: how to pic KPI´s about LGBTQI+ employees?

Thank you,

Mariana

[Ken Janssens]

Here are some ideas in terms of best practices for Self-ID campaigns.

1. Have your PRIDE ERG run a comms campaign to participate on National Coming Out Day and on the first day of PRIDE month.

2. Have your PRIDE ERG sponsor send out a comms campaign encouraging Self-ID participation.

3. Have local country CEOs send out a comms campaign encouraging Self-ID participation.

4. Focus on why you want employees to take part in Self-ID (e.g. so that the company can prioritise where it needs to prioritise their efforts).

I hope these are useful.

Also, take a look at this recent report published by Out & Equal and Windō: https://csrwindo.com/out-equal-lgbtq-report-2023/

Best,
Ken

[Author]

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